spicymatch — Corporate Structure — SpicyMatch

← spicymatch

Corporate Structure — SpicyMatch

Confidence: Verified for operating entity name + jurisdiction; Assumed for UBO, shareholding and holding structure until Cyprus Registrar + RBO extracts obtained.

Entity tree

[UBO — Unknown individual(s), likely 1–2 natural persons]
        │  (Assumed; Cyprus RBO filing not yet pulled)
        ▼
SMTech Online Ltd.  (Cyprus, HE3255523, VAT CY10325552Q)
        │  Operates + owns:
        ├── spicymatch.com          (primary brand, 2012)
        ├── abfabencounters.com     (redirects → spicymatch.com)
        ├── liberationswingers.com  (redirects → spicymatch.com)
        ├── smtechonline.com        (B2B plugin licensing arm)
        ├── iOS app "SpicyMatch"    (Apple publisher ID 916945186)
        └── Android app com.spicymatch.app

Entities

  • Operating entity: SMTech Online Ltd. — Cyprus private limited (HE3255523). Same entity serves as software vendor on smtechonline.com selling the ASP licenses + plugins used to run spicymatch itself (VideoChat, Events, Photo Contest plugins) — suggests tech was built in-house and is dual-purpose (internal + white-label licensing).
  • Holding: Unknown. No parent disclosed. Cyprus-only single-entity structure is the working assumption.
  • Related parties:
    • smtechonline.com (same legal entity) — B2B plugin reseller
    • Domain registrar: GoDaddy.com LLC (DNS: ns23/24.domaincontrol.com)
    • Hosting: Google LLC (US), IP 34.54.184.215 — Verified via ScamAdviser

Officers

  • Registrar number correction: The correct Cyprus HE number is HE 325552 (incorporated 2013-10-02), not HE3255523 as previously recorded. VAT CY10325552Q aligns with this.
  • Directors (current, post-2021 rename to SMTECHONLINE LTD):
    • Versemerge Management Limited — corporate director AND secretary (nominee arrangement). Registered address: Nice Dream Building, Nicosia.
  • Directors (historical, 2013–~2021 as "Spicy Match Limited"):
    • Michael Edward Vincent Joseph Muscat — natural-person director
    • Diagoras (Secretarial) Limited — secretary. Registered address: Kennedy Business Centre, Nicosia.
  • Beneficial owners: Still opaque. The 2021 swap from a natural-person director to a corporate nominee (Versemerge) is a deliberate opacity move; real UBO sits behind a €3.50 Cyprus RBO legitimate-interest request. Not required for valuation but flagged as a governance/transparency concern for any buyer.
  • Source: see intel-report-2026-04-09.md §Registrar findings.

WHOIS

  • Registrant: Privacy-protected (GoDaddy privacy service). Organization not disclosed. — Verified (whois.com lookup)
  • Creation: 2012-04-30
  • Expiry: 2029-04-30 (long renewal — positive signal of commitment)
  • Status: clientDeleteProhibited, clientRenewProhibited, clientTransferProhibited, clientUpdateProhibited (standard lock)

Sources checked

  • smtechonline.com (corporate site — gave entity name + HE number + VAT)
  • whois.com (domain registration)
  • ScamAdviser (IP, hosting, redirect chain)
  • UK Companies House (negative — confirms Cyprus-only, no UK shell)
  • OpenCorporates (CAPTCHA-blocked — follow-up needed)
  • i-cyprus.com (SMTECH LTD 470420 appears unrelated — different HE number)

Next actions for due diligence

  1. Paid extract from Cyprus Registrar for HE3255523 — directors, share capital, annual returns, last filed accounts
  2. Cyprus RBO legitimate-interest request for UBO
  3. OpenCorporates authenticated query
  4. Trademark search EUIPO + USPTO for "SpicyMatch" mark (IP may sit in separate SPV)
  5. App-store publisher verification — confirm "SpicyMatch Ltd" Apple publisher (ID 916945186) matches HE3255523 (name mismatch = IP-in-separate-entity risk to flag)